About Jollof Fit

Building the future of intelligent fitness

Jollof Fit was founded on a simple belief: your health data should work together, intelligently. We're building the ecosystem that makes it happen.

Our Story

Why we exist

Fitness technology has become fragmented. Your workouts live in one app, your nutrition in another, your body measurements on a scale that barely talks to anything, and your health data scattered across devices that don't understand each other.

Jollof Fit exists to change that. We're uniting artificial intelligence, connected health technology, nutrition, smart devices and personalized coaching into one complete ecosystem — so every signal your body produces works together intelligently.

We're not building another fitness app. We're building the intelligent layer that connects your entire health and performance journey, for people all around the world.

Mission

To build the future of intelligent fitness by combining artificial intelligence, connected health technology, nutrition, smart devices and personalized coaching into one complete ecosystem for people around the world.

Vision

To become the world's leading AI-powered fitness ecosystem — where every workout, every meal, every step, every body measurement and every health insight work together intelligently.

Our Symbol

Leadership. Discipline. Focus. Excellence.

The eagle represents the mindset behind Jollof Fit — calm, intelligent and relentless in pursuit of mastery.

Leadership

Meet the founders

A partnership of product, technology and vision — building Jollof Fit for the long term.

MS

Mor Sarr

Co-Founder

Driving the product vision and engineering behind the Jollof Fit ecosystem, uniting AI, connected hardware and human coaching into one seamless experience.

HP

Haley Parkinson

Co-Founder

Leading brand, partnerships and go-to-market strategy, building the relationships that turn Jollof Fit into a global health technology platform.

Intelligence first

We believe data is only valuable when it becomes clear, personal guidance.

Long-term vision

We build for the long term, not the next trend.

Global by design

Health technology should be accessible to people everywhere.

Partner with the future of intelligent fitness

Join Jollof Fit in building the world's most complete connected health ecosystem.